For home builders · Sales leadership · Marketing teams
The publication for the builders who built the neighborhood.
Showroom, funnel, print, roster — four surfaces builders have been stitching together across MLS feeds, paid syndication, agency decks, and monthly PDFs. One editorial studio, owned by the builder, read by the buyer.
Just released — Plan 42 in Lakewood Reserve · Phase 4.
Two-story craftsman, oversized lot at the bend of the loop. First five tours booked already — call if you want one this weekend.
2847 Highland Ridge Pkwy
Lakewood Reserve · Phase 4
4 bd · 2.5 ba · 2,847 sqft
$485K
142reactions18comments7shares
Sales Lead · Toll Brothers
Yesterday
Open house
Phase 4 open house · Wed Nov 20 at 11 AM.
New model home open. Two new floor plans on display. Coffee and pastries from Texas Roast — stop by anytime between 11 and 4. Walking the property with the design lead at 1 PM.
Phase 4 model home
Lakewood Reserve
3 bd · 2 ba · 2,100+ sqft
From $425K
87reactions12comments4shares
Sales Lead · Perry Homes
2 days ago
Promotion
$5K builder credit on Phase 3 quick-move-ins.
Closing on a QMI in Phase 3 before Nov 30? We're applying a $5,000 builder credit at the closing table. Six homes qualify.
Builder promotion
$5,000 builder credit · Phase 3 QMIs
Through Nov 30
64reactions9comments11shares
Lennar · Pearland
3 days ago
Community news
Phase 5 reservations open Dec 1 — waitlist now.
Earlier than planned. 48 lots, four floor plans, two-acre central park at the heart. Waitlist seat reserves your tour slot on the 1st — not the lot itself.
Native community pages with photos, floor plans, lot maps, phase status, and incentives — editorially designed, not stock MLS chrome. You control the words, the order, and the updates.
Home plans · public dossier
3 of 12 plans
Plan
Plan 42 · Highland
4 bd · 2.5 ba · 2,847 sqft
$485Kfrom
3D tourVideoFloor plan
Plan
Plan 36 · Cypress
3 bd · 2.5 ba · 2,310 sqft
$425Kfrom
3D tourFloor plan
Plan
Plan 28 · Brookside
3 bd · 2 ba · 1,940 sqft
$385Kfrom
VideoFloor plan
Builder-owned community pages
Floor plan + lot map tooling
Phase status by lot
Native incentive broadcasting
II
Piece II
The Funnel leads that read the dossier first.
Artitec buyers arrive after comparing communities, builders, and plans side-by-side. The form fill comes from someone who already knows the lot count, the standards, and the build phase — not a Zillow scroller.
Analytics · last 30 days
Builder · Lakewood Reserve
Total views
2,847
+24.5%
Inquiries
142
+31.2%
Conversion
18%
+12.8%
Reply latency
4h
−1.2h
Top performing properties
PropertyViewsInq.Conv.Trend
The Madison · Plan 28472,8471428+23.5%
The Cypress · Plan 361,932966+11.2%
The Brookside · Plan 281,417643+4.8%
Geographic distribution
Frisco
28.5%
Plano
25.2%
Pearland
18.7%
Sugar Land
14.6%
Pre-qualified buyer intent
Saved-community signals
Price-alert subscribers
Inquiry routing to your sales team
III
Piece III
The Print editorial chrome you do not have to build.
The dossier system — type ramp, masthead, micro-captions, photo plates — comes with the platform. Your communities ship with magazine-grade presentation on day one, without a six-month design engagement.
New property · Step 3 of 5
Details
✓Basic info
✓Specs
3Details
4Media
5Review
Interior features · tap to toggle
Hardwood floorsGranite countertopsStainless appliancesPoolEV chargingSmart-home wiringWalk-in pantryThree-car garageSolar-ready roofTankless water
6 of 10 selected
Editorial type system
Designed photo plates
Microcaption metadata
Mobile-first dossier layouts
IV
Piece IV
The Roster your sales team, surfaceable.
Sales rep cards bound to each community, with direct-message routing and per-rep activity. Buyers reach the right person at the right phase — no central inbox, no triage delay.
Team · roles & permissions
4 active
Member
Role
Manageproperties
Viewanalytics
Respondtoinquiries
Manageteam
Editprofile
Phase 4 Sales Lead
Manager
—
Phase 3 Agent
Agent
—
—
Studio Director
Owner
Marketing Lead
Admin
—
—
—
Company-wide rep
Company-wide rep · default fallback
Surfaces on every community page without a per-community rep override.